Throughout this project I have designed and produced: a front cover, a contents page and a double page spread. I will go through each of these three parts and analyse whether it challenges or develops the forms and convention of real media products.
I will start from the front of the magazine with the front cover.
The title for my magazine is called: The Pits. The reason as to why I chose this name is because it links to the movement of a ‘mosh pit’. ‘Moshing’ is a connotation of my genre of music. I decided it would be written in a rough distorted typography that supports the convention of rock being rough and on the edge. I decided that I would use it in a white font, as it was set upon a blood red background. I did this to give it another dimension and to make it in your face. By my magazine having a direct masthead this follow the convention of real media products.
My magazine follows the basic convention of having a main image, as well as having smaller images around the page. The protagonist of my main image on the front cover is wearing a vest with a long necklace; his arms are tattooed and he has a messy look about him. These represent the look of a ‘rock star’ ultimately representing my particular social group. In a way this is challenged by the hair of the protagonist being shorter where a stereotype of a ‘rock star’ of having long hair. The pose at which I am standing in the main image of my front cover is significant of Oli Sykes (whom I intended to base it upon – this image can be found in my previous drafting post). Oli Sykes is a person at the forefront of the current day rock music scene.
The headline for my page reads: “Opposites: on their next chapter, the changes in the band and the new album” it is written in a white bold typography. The ‘Opposites’ part is on a black background where the selling line is on a grey background. This follows the convention as it adds to the main image and explains what is inside. This part is very important as it the main article so it needs to entice as many readers as possible.
Below the headline there is a bottom bar that has three bands logos (Asking Alexandria, Biffy Clyro and Heavens Basement). Each logo is in a white typography and has a caption underneath explaining what the topic of their article is about. I decided to do this to open up to other genres and to interest other readers. This is also evident at the top of the page above the masthead. It reads: “BMTH destroy Wembley” the word is ‘destroy’ is written in a yellow typography and is underlined; this makes it the key buzzword in the sentence. There are other selling points around the page for example the circular feature to the right of the main image, as well as the competition below that. All of these features follow the convention; their main purpose is to get the reader to open this page.
On one side of the main image there is a poster section. The three images that are used as the posters are original images taken by or of myself. In a way this challenges the convention of posters, as they are live shots, whereas they are usually studio shots.
The last thing to talk about which is a convention which is crucial is that there is a barcode. This is essential so the magazine can actually be sold.
The second page is then the contents page.
At the top of the page there is a masthead, this simply reads: “Contents”. This is to headline the page so the reader knows which page they are looking at. It is written in a white typography that is set upon a black rectangular background. This follows the convention of a real media text.
Below this is the most important part of a contents page is the actual listing. The list is categorized into sections (News, on the road, new albums, posters, features and advice from) these headings are in bold grey letters with a black rectangular box as a background. The reason why they have the black background is to make them stand out as headers. Below the headers, there are then names of artists/bands or articles. These are written in capital letters and in a black bold font, some have a brief synopsis as to what the article is about which is in a regular black font and is in normal lettering below. Each line has a number next to it which identifies which page these articles are on, the numbers are in blue. This is so you can easily differentiate the page number. The use of colour here is very important as it gives the listing layers and directs your attention to certain areas.
Below these two images there is a segment that includes an image and a message from the editor of this magazine. The message includes what is included in that week’s edition, what he likes about it and what interested me as well as giving brief news of what will be in next weeks issue. The writing is small and in a black font set on the white page allowing it to stand out. The image shows that they are fun people and that they don’t take things too seriously. This is because it is not a straight close up, with a direct mode of address image. This isn’t a typical convention of a magazine but I decided to do it to give it a personal touch. I also decided I would place a ‘joke of the week’ for the same reasons. The genre of rock and metal are often stereotyped as being very serious, this then challenges this connotation as it has a playful element to it.
The last remaining part is the competition section. This is something I decided to put into the page as when I conducted and received all the results of my research questionnaire; I found that a lot of people liked the idea of winning something from the magazine. I could’ve decided to put in to win a material item such as a guitar or t-shirt but I thought that it would gain much more attention if it were to win a once in a lifetime prize. This is in a way challenges the traditional magazine competition as I aforementioned the prize is normally a material item.
The last section to go into detail upon is the double page spread.
I will start at the top of the page with the masthead. The masthead reads: “Opposites: The next chapter…” It is on the left hand page only and it is in a calligraphic hand written typography, which follows a black colour theme. It is set upon a background of an aged yellowing book; this uses a play on word and has meaning behind the words. Above the masthead there is a small section that tells us who wrote the words and who took the pictures that I found is a convention as it gives the intended credit to who deserves it. There is also a buzzword that says “Exclusive” this entices the reader in to read the article.
My magazine follows the basic convention of having a main image. The protagonist of my main image is wearing a vest with a long necklace; his arms are tattooed and he has a messy look about him. These represent the look of a ‘rock star’ ultimately representing my particular social group. In a way this is challenged by the hair of the protagonist being shorter where a stereotype of a ‘rock star’ of having long hair. The pose at which I am standing in the main image of my front cover is significant of Oli Sykes (whom I intended to base it upon – this image can be found in my previous drafting post). Oli Sykes is a person at the forefront of the current day rock music scene. He is holding a book, which then adds to the reference of the background and the masthead. There are two images below this that are insights into the band.
The text of this article is in a small basic black font, which is placed in two paragraph columns below the masthead. There is one drop gap at the start which begin with the letters ‘O’, This is in a bold black so as to act as a contrast to the regular black font and to make it eye catching. There are also quotations which break up the text – this is done to make it easier to read and to follow the convention of drawing people in by giving them an insight into what they could read within. At the end of the feature there is a black rectangular box that has a white typography within which summaries the article by stating when they are on tour and where they can find more information as well as the web addresses. This follows the traditional forms and conventions.
There are two other sections, which I haven’t yet explained. Firstly on the first page at the bottom there is another reference to the competition that is advertised on the contents page and also a posters section that is advertised on the front cover. This is so the fans of this band/artist can go straight to the other pages that their favourite artist is featured ultimately drawing them in to read other parts of the magazine.